Haley Harms Creative | Freelance Graphic Designer

HALEY HARMS CREATIVE | PORTFOLIO

A Variety of Work Focused on Branding, Environmental Design, and Love of Creativity

My favorite thing about design is the impact it can have on the viewer. This could be a logo for a small business that stands out from competitors, a creative piece on Instagram that makes the viewer stop scrolling, or environmental/political graphics that call attention to an issue that needs a louder voice. Great design is created differently depending on the circumstance, take a look below.

LOGO + BRAND IDENTITY

The most recent work below showcases numerous styles of design and a range of clientele. Logos and brand identity is a main focus in much of the designs, and design’s impact overall. Other assets such as apparel design, print collateral, and out of home marketing create the rest of.

PRO PLANET + SOCIAL IMPACT

I'm a pro planet designer + the environment is the most important issue facing the future of humanity. Through design, my hope is to visually educate & promote the importance of protecting nature. Our actions are impacting the planet. I've also gained experience creating for political campaigns and social impact causes.

CREATIVE

During the pandemic, I found a new love for creativity that I didn't have before. I looked to design as a way to take my mind off of what was happening in our world (which is where I also continued to find my voice in environmental + social impact design). I created my Instagram art account and have been posting doodles, and fictional logo and branding projects.

THE HUSTLE MARKETING CO.

The Hustle Marketing Co is a small business marketing company located in Minnesota with a passion to help small businesses grow their companies with successful digital marketing along with strong branding.

MORTARR

Mortarr is the leading online source for commercial design inspo, products, and pros. Being part of the creative team, I was tasked daily to create and collab on game-changing print collateral, sales material, and web design. As a climate designer, I worked a lot with sustainability efforts throughout the online platform. Green means good.

RUNNING

Along with a few friends, we created a concept running brand for a grant that focused on creativity, sharing stories from the past, and beautiful, modern branding. RunNorth is a sister company to an outdoor goods brand, North Bound '93. I've collaborated on design and brainstorm to grow this side hustle that focuses on the running community.

CORNELL COLLEGE

Cornell College is a small liberal arts college in Mount Vernon, Iowa. Both the cross country and track and field teams have needed numerous t-shirt logo designs, assets for social media, and an overall brand identity. These designs showcase brand and icon identity that follow school guidelines while also providing a creative mix of font and color.

PRINT COLLATERAL + STATIONERY

CREATIVES FOR CHANGE

Creatives for Change is online content within the creative community focused on spreading awareness about social, environmental, + human rights issues facing us today. Co-founding this digital movement was created to give art a voice, to give creatives the chance to put their talents toward real change, and start difficult, but necessary conversations.

“Design can be art. Design can be aesthetics. Design is so simple, That's why it is so complicated.”

– PAUL RAND, GRAPHIC DESIGNER